Advert Presentation

Production Log 2

My group and I are going to start our filming process next week because every time we plan to start filming one person can't make it so now there are no exceptions because we are all free. Also there is a strong possibility that there is chance we will be changing our location again to the assembly hall because we had the idea that a bag full of footballs or basketballs would fall out and roll down the steps which we could put tense and dramatic music over it with a slow motion and it would be just in time for the main character to eat the chocolate bar and to save his crush. 

Unfortunately we still have not found someone to replace our actor however our actor really wants to be in the advert and is trying everything to do so, which means that we will have to wait until he gets back to us on what he is deciding to do since he is the best person we have to be in the advert because he really knows what he has to do, also he is a really good actor, and he has the best facial expressions to sell the product.  

Production Log 1

My group and I completed most of our work for example shooting script, call sheet, release forms, cast and crew, equipment and props and risks assessments were done. However things were changed because the characters kept changing and so did the locations first of all we were suppose to film in a classroom but now it has been moved to the flexi in the open. Also the main character continued to change because they wasn't able to film on certain days but now we are all able to film and we have created a production schedule so now we are completely organised and are able to start filming as soon as possible. Also the tasks that we were given was much easier when everyone else pitched in and said that they would specific tasks. 

Due to upcoming exams our actor is having problems being able to attend the tv advert filming days, which is completely understandable however it seems that we might have to use the boy that is in our group because he is the only other person available to do it however he doesn't seem to want to do it and finds any reason for him not to do it. This therefore means that we will have to find someone else to do our advert who is timely, organised and willing to do it. However we would also need this person to have had some experience in drama, or acting in general since we are trying to sell the product therefore the person needs to be convincing.  

Shooting script

Shooting script 

Types Of Research

Types of research

Call sheets

DAILY FILMING SHEET

(CALL SHEET)

Date and time: 19/04/16    9:00 – 10:20

Location: Hallway / flexie Storyboard scene no.s: 1 Cast: Ibrahim Props: Bag and phone Reminders: Just turn up and make sure to bring the clothes you wore when we first filmed

Date and time: 20/04/16 9:00 – 10:30

Location: Flexie Storyboard scene no.s: 2 Cast: Mercedes and Melesha Props: Bag and phone Reminders: Just turn up and make sure to bring the clothes you wore when we first filmed

Date and time: 22/04/16 9:– 10:30

Location: Flexie Storyboard scene no.s: 3 Cast: Alberta Props: Bag Reminders: Just turn up and make sure to bring the clothes you wore when we first filmed

Date and time: 2/104/16 9:00 – 10:30

Location: Flexie Storyboard scene no.s: 4 Cast: Ibrahim Props: Crunchie, Eye mask and cape Reminders: Just turn up and make sure to bring the clothes you wore when we first filmed

Date and time: 25/04/16  9:0 – 10:30

Location: Flexie Storyboard scene no.s: 5 Cast: Ibrahim and Mercedes Props: Crunchie, Eye mask and cape, phone and chair Reminders: Just turn up and make sure to bring the clothes you wore when we first filmed

Location Recce

Location Recce

The reason we used these locations is because the balcony is not that high and it's much more effective and dramatic if it falls from above a balcony which gives the boy time to save the girl and its in a public place so it doesn't look staged since there will be people witnessing it.                              

Risk Assessment

Hazards	Risk rating (High, medium, low)	Controls
Falling objects	Medium	Because we are doing an advert where some objects have to fall on girl we have to make sure nobody is around so they don’t get hit instead and get hurt
Bags and equipment	Medium	To make sure that nobody trips or falls on any equipment and bags we should leave them in a classroom or put them somewhere which wouldn’t cause an accident.
Disturbance	Low	So we don’t bother people during their teaching times and they don’t bother us during ours we should shoot after school
Wires	Medium	Make sure all wires have been cleared because somebody could trip injuring themselves
Food and drink	Medium	Keep food and drink clear when filming unless essential as we could spill drink on wires or some

TV chocolate advert focus group

TV chocolate advert focus group

Pitch and Evaluation

Pitch Evaluation

Pitch Video is below
https://www.youtube.com/watch?v=kfczHLurtc0
https://www.youtube.com/watch?v=Ij4DPfU4K-k

Pitch Feedback Video is below
https://www.youtube.com/watch?v=j_Hs03183AM

In my pitch that i did with my group we got a lot of information from our target audience which was that we were able to ask them if they liked our advert idea once we had explained to them what our idea was then they would answer yes or no. We asked our target audience both qualitative and quantitate questions. A weakness was that we only asked a small amount of people so there thoughts were quite similar. A strength was that we all collaborated and worked as a group to go and get the information and for people to fill out the questionnaire. 

Since people thought that our advert was a little similar to the Mars Advert when the man goes to the goal and starts to save a lot of goals. So therefore we changed our idea so that our main character in the advert wasn't in goal but was actually on the field shooting goals but very badly until after half time when he eats the crunchie and then starts to play amazingly. A weakness was that when we received feedback that people said that it doesn't make sense as to why he would eat a crunchie and how it's relevant to football which means that my group and I have to meet up and discuss if this is the idea that we want to go with or decide on another idea, that a member of our group came up with. 

Our target audience was 11-17years and that this would be aimed primarily at boys and secondary target audience being girls since they could also enjoy it. Thats why girls would be watching the game so that we are showing that they take an interest in it. Also in this advert it is also aimed at all ethnicity.  

Our product placement would be located on the E4 AT 6:00PM before The Big Bang Theory starts because i know that a lot of people around that age like watching this show so then it would make more sense for us to put it on at that time to catch our target audience attention when it is on.

Nobody really commented on our product placement so therefore we didn't change or decisions since it seemed like they agreed. 

Due to the fact that one of our members of our group wasn't their then the rest of my group and I had to do her parts but because we wasn't used to her parts that she had written herself, we only had a short time to redo her parts since she had her own script that she had with her. so due to this issue when we were talking we were saying things like "um" and getting some things mixed up however we brought it back and it actually turned out okay and our class understood that we had to do her parts as well so they didn't seem to matter too much about that. Also with this issue it meant that we all had a lot to say than usual that we wasn't really prepared for but things turned out and overall it was a good pitch presentation. 

A strength that my group and I had was  that we all contributed in the work that needed to be done no one was lazy and in this part of the unit it can be boring because all we want to do is film but everyone contributed so that it would be quicker for us to start. A weakness was that we did rush things since not everyone turned up so when my other peers were doing there pitches my group and I was multi tasking because we had to create a new script for some slides that we had share equally and we had to listen and watch thier presentation.